Whether you’re a few years in or you’re a brand new business, this all-in-one strategy-backed bundle has everything you need to go from idea to launch, and beyond that, it stays with you as you grow.
STRATEGIC BRAND IDENTITY PACKAGE //
What’s included:
• Discovery
• Brand Audit
– Client persona creation
– Evaluation of communication of what makes your brand special (your differentiator) in relation to your competitors.
– Review of your existing brand evaluating the efficacy of your message communication to your target audience.
• Brand Vision Guide
Created specifically for you, a brand vision guide is a 15+ page book to create a consistently strategic evolution of your brand. This guide provides direction for all aspects of your branding establishing a platform for a cohesive approach across all applications, from print to web to photography to product.
The brand vision guide includes:
– Business description, mission, and values
– Brand identifier map
– Positioning Statement
– Brand mood board
– Brand color palette
– Brand color codes, complete set (Pantone, RGB, CMYK, HEX)
– Font Pairings & Font hierarchy
– Tagline typography styling
– Set of 3 brand slides
• Logo Design
– 3 preliminary logo concepts
– 2 revisions of decided direction
– Included logo versions for dark & light backgrounds
• Business Card Design
– 2 preliminary business card concepts
– 2 revisions of decided direction
* print cost not included
• Social Media Styling
– Social Media profile & cover image mood board
– 2 preliminary social media profile & cover image concepts
– 1 revision of decided direction
– Facebook Twitter cover photo & profile picture
– Avatar for use on Pinterest & Instagram
*alternate social media platform substitution upon request