WELL SCENT

a holistic apothecary
BRANDING + VISUAL IDENTITY
THE BRIEF

Well Scent, a holistic apothecary, approached me with a single request. They wanted their brand to look and feel like they’d always wanted it to but didn’t know how to make that happen.

WHAT STUDIO AIUTO DID

Diving into what it is that makes Well Scent special, the image they’d always wanted to achieve and what makes their customers tick, I worked side-by-side with Well Scent’s team to craft and intentionally strategic brand from the inside out. Continuously evoking the beauty of natural ingredients and sensations of the seasons create a strong framework forward-facing brand evolution.

BRAND ELEMENTS
  • Brand Audit
  • Brand Vision Guide
  • Logo Creation
  • Business Card Design
  • Brochure Design
  • Website Design
  • Package Design
  • Social Media Styling
  • Digital Booklet Design

wellscent holistic apothecary

apothecary website design and branding

well scent holistic apothecary business cards

well scent apothecary package designdental natural package design

Our ongoing partnership with Jaime Di Dio Aoyama of Studio Aiuto has powerfully launched our brand, elevated the experiential aspect of our marketing materials, massively increased our visibility and directly impacted our sales and growth. Jaime is cerebral, artistic, detail-oriented and her design work is always on point, current, and relevant to our market. She consistently delivers on schedule a marketable strategy and a beautiful design that resonates with our community and customers. The success we have experienced is a direct result of our partnership with Studio Aiuto. Beyond this, Jaime is lovely. She has so much passion and integrity, and works harmoniously with us, meeting us where we are with each project with kindness, patience and curiosity. It is an absolute joy to know her.

–Stacy Shuman, Well Scent

WAYS WE CAN PARTNER
STRATEGIC BRAND PACKAGE

This all-in-one strategy-backed bundle has everything you need to go from idea to launch, and beyond that, it stays with you as you grow.

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BRANDED PRESENTATION DECK

Strategically designed decks capture viewers’ attention, and significantly expanding memory retention, aligning the cards for your success.

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BRAND COACHING & CONSULTATIONS

Infuse branding into every sales and marketing touch and know exactly how to leverage branding to maximize goal attainment.

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ONE-ON-ONE BRAND AUDIT

Capture what makes your dream customer tick, expose the message you’re sending, and uncover how you stand up to competition.

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MULTI-DIMENSIONAL BRAND EDUCATION, STRATEGY & DESIGN

As a brand specialist for the wellness & socially conscious space, I am here to guide you on a path that is both energetically sustainable & self-aligned. Branding is incorrectly believed to be solely about aesthetic while in fact it is a comprehensive language that informs visual, verbal & experience-based communication. I leverage all 3 modalities in a multi-dimensional approach that manifests through brand coaching, strategy & design.

Services
• Brand Coaching & Consulting
• Visual Identity & Logo Creation
• Brand Strategy
• Brand Auditing
• Presentation & Pitch Deck Design
• Package & Label Design
• Booklet & Brochure Design
• Website Design & Development
• Website Auditing
Contact

ao@studioaiuto.com

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